Materials
Here, you will find downloadable materials to support your outreach and enrollment efforts. These materials are organized by campaign “family” – a group of materials with a shared aesthetic and message. These materials are available in: Spanish, Haitian Creole, French, Arabic, Vietnamese, Korean, Tagalog, Chinese Simplified, Chinese Traditional, Hindi, Thai, Burmese, Swahili, Hmong, Amharic, Igbo, Oromo, Tigrinya, Twi, Yoruba.
Refer to the downloadable communications toolkit for template language to accompany these materials, such as social media posts, along with other turnkey resources.
DOWNLOADABLE CAMPAIGNS
The Care You Need
This illustrated series highlights how health insurance helps you get the care you need without large medical bills.
The set includes:
Printable Flyer (8.5 x 11 Pdf)
Animated Clips (Shareable on social media and/or your website)
You can get these materials in a variety of languages through the Download link below.
Click here if you would like to request a customized flyer. The animated clips are currently available to download in multiple languages. If you can’t find the language you would like, please reach out to coverage@bettyandsmith.com to request an additional language.
NOTE: The animated clips were created using Canva design software. Canva does not currently offer the following languages: Haitian Creole, Hindi, Hmong, Amharic, Tigrinya, and Twi. Instead of an animation in these languages, we can create static social media graphics for you in-language.
It’s All Covered.
This photo series emphasizes the comprehensive health coverage offered through Open Enrollment for a diverse set of individuals and families.
The set includes:
Printable Flyer (8.5 X 11 Pdf)
Social Media Graphics (Facebook, Twitter, Instagram)
You can get these materials in a variety of languages through the Download link below.
Click here if you would like to request customized versions.
Build A Healthy Future
This illustrated series highlights the different building blocks covered by Medicaid that every family needs to get and stay healthy, brought to life through a diverse collection of families.
The set includes:
Printable Flyer (8.5 X 11 Pdf)
Social Media Graphics (Facebook, Twitter, Instagram)
You can get these materials in a variety of languages through the Download link below.
Click here if you would like to request customized versions.
Let’s Take Care of You
This series features diverse portraits of providers who are ready to take care of you and your family.
The set includes:
Printable Flyer (8.5 X 11 Pdf)
Social Media Graphics (Facebook, Twitter, Instagram)
You can get these materials in a variety of languages through the Download link below.
Click here if you would like to request customized versions.
Find a Little Peace of Mind
This illustrated series highlights the benefits of having health insurance through Medicaid, brought to life using bright colors and a set of diverse characters and icons.
The set includes:
Printable Flyer (8.5 X 11 Pdf)
Social Media Graphics (Facebook, Twitter, Instagram)
You can get these materials in a variety of languages through the Download link below.
Click here if you would like to request customized versions.
What Medicaid Means for Me
This series features engaging portraits of people sharing what having health insurance means to them.
The set includes:
Printable Flyer (8.5 x 11 Pdf)
Social Media Graphics (Facebook, Twitter, Instagram)
You can get these materials in a variety of languages and featuring many different photos through the Download link below.
Click here if you would like to request customized versions.
OTHER RESOURCES TO DOWNLOAD
Communications Toolkit
Find template language using key Medicaid messaging in a variety of formats, such as social media posts, talking points, email and blog posts, sample radio scripts, and earned media tools.
Enrollment Messaging Guide
This resource outlines effective messaging to use when encouraging people to enroll in the Marketplace and Medicaid. You can use it as a reference as you do your own communications.
Marketplace Materials
Find downloadable materials to support your Marketplace outreach and enrollment efforts including messaging recommendations, communications guidance, and sharable graphics.